You have never seen a menhaden, but you have eaten one. Although no one sits down to a plate of these silvery, bug-eyed, foot-long fish at a seafood restaurant, menhaden travel through the human food chain mostly undetected in the bodies of other species, hidden in salmon, pork, onions, and many other foods.
Millions of pounds of menhaden are fished from the Atlantic Ocean and the Gulf of Mexico by a single company based in Houston, Texas, with a benign-sounding name: Omega Protein. The company’s profits derive largely from a process called “reduction,” which involves cooking, grinding, and chemically separating menhaden’s fat from its protein and micronutrients. These component parts become chemical inputs in aquaculture, industrial livestock, and vegetable growing. The oil- and protein-rich meal becomes animal feed. The micronutrients become crop fertilizer.
It works like this: from April to December, the tiny coastal town of Reedville, Virginia, sends dozens of fishermen into the Chesapeake Bay and the Atlantic Ocean on Omega Protein’s nine ships. Spotter pilots in small aircraft fly overhead, looking for menhaden from above, which are recognizable by the reddish shadow they leave on the water as they pack together in tight schools of tens of thousands of fish.
When menhaden are identified, the spotter pilots radio to the nearest ship and direct it to the school. Omega Protein’s fishermen dispatch two smaller boats, which trap the school with a giant net called a purse seine. When the fish are enclosed, the purse seine net is cinched tight like a drawstring. A hydraulic vacuum pump then sucks the menhaden from the net into the hold of the ship. Back at the factory, reduction begins. A similar process occurs in the Gulf of Mexico, where Omega Protein owns three reduction factories.
More menhaden are caught than any other fish in the continental United States by volume. Until recently, this massive operation and its products were almost entirely unregulated, despite a substantial ecological impact. The menhaden population has declined nearly 90 percent from the time when humans first began harvesting menhaden from Atlantic coastal and estuarine waters.
Omega Protein was hardly the first to recognize menhaden’s value. The etymology of menhaden indicates its longstanding place in food production. Its name derives from the Narragansett word munnawhatteaûg, which literally means “that which enriches the land.” Archeological research on Cape Cod shows that Native Americans there buried fish believed to be menhaden in their cornfields (Mrozowski 1994:47–62). William Bradford and Edward Winslow’s firsthand account from 1622 of the Pilgrims at Plymouth, Massachusetts, describes the colonists manuring their farm plots with fish “according to the manner of the Indians” (Bradford and Winslow 1622).
Entrepreneurs as early as the eighteenth century began to build small facilities to reduce menhaden into oil and meal for use in industrial and agricultural products. By the mid-twentieth century, more than two hundred of these facilities dotted the east coast of the United States and the Gulf of Mexico. For most of those years, fishermen caught menhaden using nets they hauled in by hand. But starting in the 1950s, hydraulic vacuum pumps made it possible to suck millions of menhaden from larger nets into giant tanker ships. In the past 60 years, 47 billion pounds of menhaden have been harvested from the Atlantic.
As the menhaden catch grew, small factories and fishing fleets went out of business. By 2006, only one company was left standing. Omega Protein, headquartered in Texas, catches between a quarter and a half-billion pounds of menhaden each year from the Atlantic, and nearly double that amount from the Gulf of Mexico.
Because Omega Protein dominates the industry, its annual investor reports make it possible to trace menhaden through the global food chain from its reduction facility in Reedville, Virginia, and handful of factories in Louisiana and Mississippi.
Consistent with Native American usage, menhaden micronutrients—principally nitrogen, phosphorus, and potassium—are used to make fertilizers. In the United States, menhaden-based fertilizers are used to grow onions in Texas, blueberries in Georgia, and roses in Tennessee, among other crops.
A small portion of the fats are used to make human nutritional supplements, namely fish oil pills containing omega-3 fatty acids, which have been associated with a reduction in some risk factors for heart disease. Omega-3s are found naturally in some green vegetables and nuts. They’re also in algae, which menhaden consume in large quantities. As a result, menhaden and the fish species that rely on menhaden for food are full of omega-3s.
In 2004, the US Food and Drug Administration allowed manufacturers to make claims on food packages linking consumption of foods containing omega-3s to a reduced risk of heart disease. Whether or not taking omega-3 fish oil pills has the same benefits as eating foods that contain omega-3s remains a matter of debate (Allport 2006; Kris-Etherton et al. 2002; Rizos et al. 2012). Nonetheless, sales of fish oil pills grew from $100 million in 2001 to $1.1 billion in 2011 (Frost & Sullivan Research Service 2008; Herper 2009; Packaged Facts 2011). The market for omega-3 supplements and for foods and beverages fortified with omega-3s was $195 million in 2004. By 2011, it was estimated at $13 billion.
For Omega Protein, the real money is in menhaden proteins and fats, which have become ingredients in animal feed for industrial-scale aquaculture, swine, and cattle growing operations in the United States and abroad. The company is well positioned to continue expanding sales of menhaden around the world. While the global supply of both fats and proteins have been flat since 2004, demand has grown considerably. Omega Protein’s revenue per ton has more than tripled since 2000. Total revenues were $236 million in 2012, a 17.8 percent gross margin.
Omega Protein’s “blue chip” customer base for animal feed and human supplements includes Whole Foods, Nestlé Purina, Iams, Land O’Lakes, ADM, Swanson Health Products, Cargill, Del Monte, Science Diet, Smart Balance, and the Vitamin Shoppe. But the companies that buy menhaden meal and oil from Omega Protein are not required to label whether their products contain the fish, making it impossible for consumers to identify whether they are ingesting menhaden. However, given the volume of the fishery and the scale of Omega Protein’s distribution, if you have sautéed farm-raised salmon or rendered supermarket bacon, you have likely eaten animals raised at least in part on menhaden. You may have also fed animals raised on menhaden to your pets, swallowed menhaden in gel capsules recommended by your cardiologist, or sprinkled them on your backyard vegetable garden.
“We’ve evolved the company over time to where you can get up in the morning, have an Omega-3 (fish oil) supplement to start your day, you can curb your hunger between meals with a protein shake, and you can sit down at dinner with a piece of salmon, and chances are, one of our products was used to help raise that salmon,” Omega Protein CEO Brett Scholtes said in a recent interview with the Houston Business Journal (Ryan 2013).
Why does it matter that this tiny fish is used to fuel the growing global demand for animal protein as global incomes rise and diets change (WHO 2013:5)? Because menhaden are not only valuable to the human food supply, they are also linchpins of the oceanic food chain.
Menhaden spawn in the ocean, but most of the fish head to the Chesapeake Bay to grow older in the brackish waters of the nation’s largest estuary. Historically, the Chesapeake Bay supported a huge population of menhaden: legend has it that Captain John Smith saw so many menhaden packed into Chesapeake Bay when he arrived in 1607 that he could catch them with a frying pan.
In this nursery environment, menhaden grow and thrive in large schools before migrating up and down the Atlantic coast. These menhaden schools supply vital, nutritious food for dozens of important predators, like striped bass, weakfish, bluefish, spiny dogfish, dolphins, humpback whales, harbor seals, osprey, loons, and more.
In 2009, fisheries scientists reported that the Atlantic menhaden population had shrunk to less than 10 percent of its original size. Industry scientists argue that little prey fish like menhaden, sardines, and herring reproduce fast enough to replace those that are removed from the ocean food chain by commercial fishing. But many environmentalists, government and academic scientists, and coastal residents argue that menhaden fishing destabilizes ecosystems, leaving too few menhaden in the water to account for predator demand.
Striped bass have long been one of the most voracious predators of menhaden on the East Coast. Today, many striped bass in the Chesapeake Bay are afflicted with mycobacteriosis, a previously rare lesion-causing disease linked to malnutrition.
Osprey, another menhaden predator, have not fared much better. In the 1980s, more than 70 percent of the osprey diet was menhaden. By 2006, that number had fallen to 27 percent, and the survival of osprey nestlings in Virginia had fallen to its lowest levels since the 1940s, when the insecticide DDT was introduced to the area, which decimated the osprey young. And in the mid-2000s, researchers began finding that weakfish, an economically important predator fish in the Atlantic Ocean, were dying in high numbers. Without a healthy, plentiful stock of menhaden on which to feed, striped bass were preying on small weakfish and substantially reducing their population.
In 2012, a panel of marine experts known as the Lenfest Forage Fish Task Force estimated that the value of leaving forage fish in the ocean as a food source for predators was $11 billion: twice as much as the $5.6 billion generated by removing species like menhaden from the ocean and pressing them into fish meal pellets (Pikitch et al, 2012).
After decades of advocacy by environmental organizations, in December 2012, a regulatory agency called the Atlantic States Marine Fisheries Commission implemented the first ever coast-wide regulation of the menhaden fishery. The Commission cut the menhaden harvest by 20 percent from previous levels in an attempt to safeguard the population from further decline. The regulation was implemented during the 2013 fishing season; whether it has affected the menhaden population is a question government scientists are scrambling to answer.
Meanwhile, menhaden products remain vital to global production of cheap fish and meat. The industrial food system relies on extracting nutrients from wild animal bodies. We consume menhaden in the form of pork chops, chicken breast, and tilapia. And in doing so, our eating habits lead to the deaths of birds and predator fish that never actually pass our lips.